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A few months ago I bleached a streak in my faded auburn dyed hair and put electric lizard and shocking blue in it. The colours came out beautifully, and lasted for about a month before I had to re-dye. After sporting my colourful streak for a few months (only had to redye 2 times, also put other colors like pink and violet) I decided to bleach my entire head blonde and put my entire head Atomic Turquoise. Because I had multicolour dyed hair, I had a lot of brassy and uneven spots, but that didn't stop me. After leaving in my dye for about 5 hours (I keep it in long baby) I rinsed it out and was horrified to see that my hair was a mixture of yellow, green and blue. A day after my dye accident I went to Sally's to get a reddish colour by Ion just to cover up the mess I made with my hair. After talking to a consultant though, I decided to redo my hair with a different shade of blue (Voodoo Blue). This time I bought 20 developer by Ion and mixed both of the products together. According to the consultant, to be able to have blue, pinks and purple colours look amazing and how they're SUPPOSED to look, you're supposed to have the lightest shade of blonde (level 10). The woman showed me that some of my hair was at a 10 (the parts that looked nice) but the rest was lower (8 and 7), and those were the parts that were green and yellow. After using the developer (it lightened my brassy parts hehe) and my dye, all my hair was even and a wonderful shade of blue, and is fading extremely slow. I've washed 5 times already and it's only like a shade lighter xD The point: What I'm saying people, it's a MUST, absolute MUST that for many products by manic panic, you have to have level 10 bleached hair, the lightest it can go. If it's 'normal blond' or anything less than almost-white, it's not going to work, and it's going to fade fast. I suggest bleaching your hair 2 times, or once and using a product that reduces brassy tones in your hair (purple shampoo, toner, blahblah) THEN use this dye. If not, you'll get a bad colour. It's not the company's fault that people don't understand that to HAVE certain colours, you need the lightest shade of blonde. I suggest that the people who have a normal blonde or something go with pillarbox red, or a dark blue or purple, not a light colour, you're just asking for an ugly mistake. For people reading these bad reviews and thinking that they shouldn't use this amazing product, understand that many people that put their hair brighter colours don't have the 'ultimate blonde' shade. About 10 people in my school use manic panic and it all looks amazing. Like seriously, I highly recommend, you won't have any problems if you do it right. But yea, it bleeds like a boss. I've ruined like 10 towels in the past 3 months ;-;
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