I chose to buy this straightener because I saw it being used by several people on youtube and I loved the results they got with it.. Just see the beautiful curls achieved by this curling iron here: http://www.youtube.com/watch?v=aCobPBIM2lU
Since I have naturally curly hair, I first blowdried it to get it straight and then started curling it with the iron. and omg.. it heats up real fast, and curls really well! I first purchased the Hot Tools Spring Curling Iron but was not pleased with it at all! It didn't curl well at all! The curl was verry loose and blah. I could actually create a better "curl" with my Solia Straightener! Anyways, when I tried this curling iron, I was soo happy with the results! It created beautiful, silky, smooth curls (probably because of the ceramic).
Overall, I loveee this curling iron and would recommend it to anyone who wants a very good curling iron which will create beautiful, perfect curls.
Love, love, love it!