Argan oil is a product of the Argan tree, a large leafy tree that produces large fruits containing the oil-rich seeds. These trees are hearty, living up to 200 years in semi-desert conditions. All authentic Argan oil is produced by a women’s cooperative that uses the profits to support the women of the Berber tribe (the indigenous folks of Morocco). The co-op has even established an ecosystem reforestation project to protect and maintain the supply of Argan oil.
Argan oil is a powerful antioxidant, rich in vitamins and nutrients that condition hair for super shine.
Olivia Emerald, master stylist at the Loft in Boston swears that regular use of Argan oil will quench dehydrated hair with a dose of intense moisture for glossy sheen and resilient strength.
Hair Care Choices
Argan oil comes in many product forms, from lightweight pure oil to richer styling creams. When used regularly, Argan oil preserves color vibrancy and brilliant shine by maintaining essential moisture and the overall vitality.
Argan oil is the active ingredient in the wildly popular Moroccanoil hair care line and is found in other hydrating products like Theorie Argan Oil Repair Hair Serum. Applying Argan oil products before you heat style will also help smooth strands, leaving hair incredibly silky and lustrous.
Argan oil will instantly absorb into hair for radiant shine and luxurious conditioning. Add a few drops of Argan oil to the palm of your hand and smooth through your damp, towel dried hair to the ends. Dosage amount varies depending on hair type: use it sparingly on fine hair and a little more for thick, coarse hair. Try it a few times to find the right formula for you.